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Nielsen Ups IPO Goal, Adds New TV Ratings
Nielsen has increased the amount it wants to raise by selling stock to $2.01bn, in its initial public offering (IPO) filed with the US Securities and Exchange Commission. The firm has also added two new categories for measuring TV viewing. -
第九届 “中国市场研究‘宝洁’论文奖”揭晓及获奖名单
第九届 “中国市场研究‘宝洁’论文奖”揭晓，央视市场研究股份有限公司刘会召、王凯博、万强、王晓华的作品“电视受众的前瞻性洞察——市场前瞻模型在电视节目研究中的应用”获得专业组一等奖，北京大学大学新闻与传播学院硕士研究生崔凯的作品“手机使用对手机依赖影响模式研究”获得学生组一等奖。 -
2010 ChinaVenture中国投资年会
ChinaVenture投中集团诚挚邀您参与将于9月16日在北京万达索菲特大酒店举办的“2010 ChinaVenture中国投资年会·北京”，会上您将有机会与境内外主流投资人及众多优秀企业进行交流，并获取来自政府及监管部门的最新信息。 -
CRIC推出中国首个房产信息搜索立体服务平台
2010年8月8日中国房产信息集团NASDAQ:CRIC）与百度（NASDAQ: BIDU）联合宣布，由双方战略合作共同打造的百度乐居新房频道（house.baidu.com）今日在100个城市正式上线运营。百度乐居依托CRIC独一无二的强大房产数据库和百度全球领先的中文搜索技术，结合分布式IP呼叫中心的本地化房产咨询服务，旨在为广大购房者提供全新的立体网络购房体验和服务，同时也为广大房地产开发企业提供了一个创新的整合营销新平台。作为中国首个覆盖房地产全产业链的互联网信息搜索立体服务平台，百度乐居的上线运营，也打破了房产互联网行业长久以来形成的门户网站独占鳌头的局面，为整个房产互联网行业注入了新的创新动力和发展活力。房产互联网行业，从此将进入门户平台和搜索平台交相辉映的新时代。
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Nielsen Ups IPO Goal, Adds New ...
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第九届 “中国市场研究‘宝洁’论文...
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2010 ChinaVenture中国投资年会
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CRIC推出中国首个房产信息搜索立...
2010年8月17日，上海 – GroupM 中国和电视收视率调查公司央视-索福瑞媒介研究有限公司（以下简称CSM）今日宣布共同启动电视和互联网双屏同源测量研究项目，以便提供对跨媒体使用行为的消费者洞察和数据。
Credit and purchasing information giant D&B has acquired Dun & Bradstreet Australia Holdings for $205m in cash, from investment firm Lazard Carnegie Wylie Private Equity.
US market research association CASRO has established a task force to address the ethical and methodological issues which have arisen since the emergence of social media research.
US-based online measurement giant comScore has acquired Dutch web analytics and video measurement firm Nedstat for around $36.7m.
8月26日，《中国城市居民金融消费情态与趋势》报告正式发布。本次报告采用采用了60后、70后、80后的分析维度，从三类典型人群的角度对城市居民金融消费情态进行深入剖析，这在金融行业调研中尚属首次。
Leading global market intelligence firm Synovate has been voted as the number one market research company in both Quantitative and Qualitative categories as part of Marketing Magazine's Agency of the Year 2010 survey. This award represents a prominent ranking in Hong Kong and is based on selection by senior client-side marketers on which research agencies they would most likely hire to manage their business.
日前，新华信推出又一颇具特色的商业信息服务——行业扫描服务（Industry Scan）。该项服务基于中国最大的企业数据库Bizteller-新华信企业档案和新华信强大的企业调研能力，充分运用“数据库查询+快速调研”的方式，为客户提供行业扫描报告。
Revenue and profits in WPP’s Consumer Insight division rose in the first six months of 2010: the former slowly, up 2.4% on a like-for-like basis from a low comparative, but the latter more rapidly with headline profit before interest and tax (PBIT) up 22% to £83.7m.
In the UK, brand research specialist Millward Brown has hired former Yahoo! HR leader Kerstin von der Brelie for its newly created post of Chief Talent Officer - Europe.
Online panel and technology company uSamp is testing a mobile survey platform providing researchers with access to millions of users of smart phones and mobile devices, and exploiting the rise of ‘check-in’ location sharing for precise geographical targeting.